About Me
Hi, I’m Brad, a Manchester-based PPC specialist helping businesses get better results from their Google Ads campaigns without wasting budget on the wrong clicks or traffic that never turns into leads.
£5M+
Ad Spend Managed
My Story
Born From Frustration
Before I started working for myself, I spent years working in and around PPC - both in-house and with various agencies. What I saw was frustrating, to say the least.
Business owners were handing over thousands of pounds a month to agencies who'd set up a few campaigns, stick them on autopilot, and call it a day. Junior account managers who'd never run a real business were making decisions about other people's livelihoods. Reports were designed to confuse, not inform. And when results tanked? Suddenly it was always the client's fault.
Watching good businesses waste serious money because they trusted the wrong people was the final straw. That's why outsourced marketing has such a bad reputation - not because outsourcing doesn't work, but because too many agencies just don't care enough to do it properly.
My Approach
I built my business on a simple idea: what if a PPC specialist actually cared about results as much as the business owner does? Small client roster. Getting to know each business properly. Taking accountability for performance. Building relationships, not just campaigns.
That's the whole philosophy. I'm not trying to be the biggest agency in Manchester. I'm focused on delivering real results for the businesses I work with.
What Sets Me Apart
Data and Results. That's It.
I pride myself on two things: letting the data guide every decision, and taking full accountability for the results I deliver.
When something's working, I'll show you exactly why and how to scale it. When something isn't working, I'll be the first to flag it and explain what's being done to fix it. No hiding behind jargon or blaming external factors.
That's why I limit how many clients I take on. Every business I work with gets my full attention. I learn your business, your customers, your margins. Because generic strategies don't cut it when real money is on the line.
8+
Years Experience
38%
Avg CPA Reduction
40+
Businesses Scaled
I Actually Talk to You
Regular calls, quick responses, genuine conversations. I build real relationships with every client because that's how you get the best results.
No Long Lock-In Contracts
I keep clients because of results, not legal obligations. If I'm not delivering, you shouldn't be stuck with me.
Your Account, Your Access
Full transparency. You own your accounts, you see exactly what's happening, and you get reports that actually make sense.
8+ Years Experience
No junior handoffs or learning on your budget. You work directly with me - someone with years of real experience managing serious ad spend.
My Values
The principles that guide everything I do.
Results First, Always
I don't hide behind vanity metrics. If your CPA isn't dropping and your profit isn't growing, I'm not doing my job. Simple as that.
Complete Transparency
You'll never wonder what's happening with your money. Full account access, clear reporting, and honest conversations - even when the news isn't great.
Data Over Opinions
Too many agencies make decisions based on hunches. Every recommendation I make is backed by actual data from your account.
Genuine Partnerships
I'm not here to invoice and disappear. I get to know your business properly because that's the only way to actually help you grow.
Full Accountability
If something isn't working, I'll be the first to tell you. I take ownership of results - good and bad. That's what a real partner does.
Direct Access to Me
Your account won't be passed to someone else. You work directly with me - someone with 8+ years of real experience managing serious ad spend.
The Bottom Line
I do what I do because businesses deserve better than what most agencies offer. Too many companies have been burned by poor service, and it's given the whole industry a bad name.
I'm not going to be the right fit for everyone. If you're looking for the cheapest option or you want someone to just "handle it" without any involvement from your side, I'm probably not your guy.
But if you want someone who'll actually care about your results, who'll be straight with you, and who'll put in the work to understand your business properly - then let's have a conversation.
Want to see if I'm a good fit?
If you're spending £2,500+ a month on ads and you're not happy with the results you're getting, let's talk. No pressure, no hard sell - just an honest conversation about whether I can help.
Or check out our pricing to see how we work.